With the West still in economic turmoil, companies continue to look at Asia, and particularly China, as a cherished center for growth. This episode "Thoughtful China" examines how long that trend continue by talking with senior executives at some of the industry's largest players about projected ad spending for 2013.
Guests include Mykim Chikli, Chief Operating Officer, China at ZenithOptimedia; Carol Potter, BBDO's President & CEO, Greater China; Nick Waters, Asia-Pacific CEO at Aegis Media; and Bryce Whitwam, General Manager, China at Wunderman. Find out what they had to say about ad spending in China next year.
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